Follow Up Impact

Command: follow-up-impact

Inputs

• event – event identifier.
• window – measurement horizon (7d/30d/quarter).
• kpis – comma-separated metrics (pipeline, bookings, success metrics, NPS, meetings).
• segments – optional segmentation (persona, region, tier).
• playbooks – optional reference to follow-up sequences.

Workflow

1. Attendee Data Prep – consolidate registrations, attendance, engagement, notes.
2. Routing & Follow-up – recommend SDR/CS outreach tiers, nurture sequences, partner touchpoints.
3. Measurement Framework – map KPIs to data sources, dashboards, attribution rules.
4. Insight Summary – capture qualitative feedback, booth conversations, survey highlights.
5. Retro Plan – schedule retro, assign action items, document learnings.

Outputs

• Follow-up matrix (segment → owner → action → deadline).
• KPI dashboard spec + SQL/Looker queries.
• Retro template pre-filled with event context.

Agent/Skill Invocations

• field-program-manager – coordinates regional follow-up.
• program-ops skill – enforces routing/automation standards.
• field-playbooks skill – suggests nurture/cadence templates.