Launch Brand Kit

Packages updated brand guidelines, assets, and enablement resources for GTM teams.

Published by @gtmagents·0 agent reads / 30d·0 saves·

Command: launch-brand-kit

Inputs

  • audience – teams to notify (marketing, sales, product, success, partners).
  • includes – components to package (logo, templates, messaging, photography, motion).
  • launch – go-live date for the brand kit.
  • channels – optional distribution channels (Notion, Figma, email, LMS).
  • training – true/false to include enablement session outline.

Workflow

  1. Inventory & Audit – gather latest brand assets, guidelines, and approvals.
  2. Packaging – organize kits (logos, typography, color, templates, messaging) with metadata.
  3. Communication Plan – craft announcements, changelog, and adoption instructions.
  4. Enablement Plan – outline training session, office hours, and certification checklists if enabled.
  5. Measurement – define adoption metrics (downloads, requests, usage feedback) and feedback loop.

Outputs

  • Brand kit index with download links and usage guidance.
  • Communication + enablement plan.
  • Adoption tracker template with KPIs and feedback log.

Agent/Skill Invocations

  • brand-strategist – ensures messaging + guidelines are up to date.
  • creative-director – reviews visual direction and approvals.
  • design-ops-lead – manages asset packaging + access.
  • brand-governance skill – enforces versioning + usage policies.
  • enablement-kit skill – builds training plan + feedback forms.

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