What's on the bench.
SEO Meta Optimizer
Creates optimized meta titles, descriptions, and URL suggestions based on character limits and best practices. Generates compelling, keyword-rich metadata. Use PROACTIVELY for new content.
Pci Compliance
Master PCI DSS (Payment Card Industry Data Security Standard) compliance for secure payment processing and handling of cardholder data.
Apify Influencer Discovery
Find and evaluate influencers for brand partnerships, verify authenticity, and track collaboration performance across Instagram, Facebook, YouTube, and TikTok.
Fixing Metadata
Audit and fix HTML metadata including page titles, meta descriptions, canonical URLs, Open Graph tags, Twitter cards, favicons, JSON-LD structured data, and robots directives. Use when adding SEO metadata, fixing social share previews, reviewing Open Graph tags, setting up canonical URLs, or shipping new pages that need correct meta tags.
Validating Customers
Use this skill when the user wants to validate their customer assumptions, test their ICP, design experiments, or create customer personas from evidence. Phase 3 of 12: interactive guided workflow for assumption mapping, MVI (minimum viable idea) testing, alpha tests, community launches, archetype creation, and decision-making unit (DMU) analysis.
SEO Geo
Optimize content for AI Overviews (formerly SGE), ChatGPT web search, Perplexity, and other AI-powered search experiences. Generative Engine Optimization (GEO) analysis including brand mention signals, AI crawler accessibility, llms.txt compliance, passage-level citability scoring, and platform-specific optimization. Use when user says "AI Overviews", "SGE", "GEO", "AI search", "LLM optimization", "Perplexity", "AI citations", "ChatGPT search", or "AI visibility".
SEO Flow
FLOW framework integration — evidence-led SEO using the Find → Leverage → Optimize → Win loop. Surfaces stage-specific AI prompts from the FLOW knowledge base (41 prompts, CC BY 4.0). Use when user says "FLOW", "FLOW framework", "seo flow", "evidence-led SEO", "find leverage optimize win", or wants stage-specific SEO prompts.
Gtm Motions
Identify the best GTM motions and tools across 7 motion types: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use when selecting marketing channels, choosing between inbound and outbound strategy, or planning cross-channel campaigns.
Growth Loops
Identify growth loops (flywheels) for sustainable traction. Evaluates 5 loop types: Viral, Usage, Collaboration, User-Generated, and Referral. Use when designing growth mechanisms, building product-led traction, or understanding how growth loops work.
Designing Workflow Skills
Guides the design and structuring of workflow-based Claude Code skills with multi-step phases, decision trees, subagent delegation, and progressive disclosure. Use when creating skills that involve sequential pipelines, routing patterns, safety gates, task tracking, phased execution, or any multi-step workflow. Also applies when reviewing or refactoring existing workflow skills for quality.
Influencer Brief
Create a structured brief for an influencer or creator partnership campaign. Use when asked to brief an influencer, plan a creator collaboration, set up a paid partnership, or define deliverables for a sponsored content campaign. Produces a complete campaign brief with objectives, deliverables, creative guidelines, approval process, and performance metrics.
Security Threat Model
Write a STRIDE-based threat model for a service or feature. Use when asked to produce a threat model, document security risks, identify attack vectors, assess a service's security posture, or prepare for a security design review. Produces a structured threat model covering assets, trust boundaries, STRIDE threat enumeration per component, risk scores, mitigation controls, and residual risk sign-off.
Incident Response
Orchestrate multi-agent incident response with modern SRE practices for rapid resolution and learning
Incident Commander
Comprehensive incident response framework from detection through resolution and post-incident review. Battle-tested SRE/DevOps practices: severity classification, timeline reconstruction, structured post-incident analysis. Use when declaring an incident, coordinating multi-team response during an outage, leading a post-mortem, or setting up on-call practices for a new service.
Incident Response
Triage and manage production incidents. Trigger with "we have an incident", "production is down", "something is broken", "there's an outage", "SEV1", or when the user describes a production issue needing immediate response.
Incident Runbook Templates
Create structured incident response runbooks with step-by-step procedures, escalation paths, and recovery actions. Use this skill when building a service outage runbook for a payment processing system; creating database incident procedures covering connection pool exhaustion, replication lag, and disk space alerts; onboarding new on-call engineers who need step-by-step recovery guides written for a 3 AM brain; or standardizing escalation matrices across multiple engineering teams.
Incident Postmortem
Write a structured incident postmortem or post-incident review. Use when asked to write a postmortem, incident report, P1/P2 review, outage report, or RCA (root cause analysis). Generates a blameless postmortem with timeline, root cause, contributing factors, impact summary, and action items.
Pptx Slide Auditor
Audit a PowerPoint presentation for layout issues, text overflow, visual hierarchy problems, and consistency gaps. Use when asked to review a slide deck, check a presentation before a meeting, audit slides for layout problems, or QA a deck before sharing. Produces a slide-by-slide report with issues ranked by severity and specific fixes. Best used with Claude Opus 4.7 or newer for reliable slide-level vision analysis.
Copywriting
When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," or "CTA copy." For email copy, see email-sequence. For popup copy, see popup-cro.
Prompt Engineering
Expert guide on prompt engineering patterns, best practices, and optimization techniques. Use when user wants to improve prompts, learn prompting strategies, or debug agent behavior.
Helpdesk Automation
Automate HelpDesk tasks via Rube MCP (Composio): list tickets, manage views, use canned responses, and configure custom fields. Always search tools first for current schemas.
Partnership Proposal
Write a B2B partnership proposal or business case. Use when asked to write a partnership proposal, draft a partnership brief, structure a co-marketing proposal, or create a business case for a strategic partnership. Produces a structured proposal with value proposition, partnership model, commercial terms, and mutual commitments.
Design Critique
Gives structured, constructive feedback on any design using UX frameworks. Use when asked to critique a design, review a UI, give feedback on a Figma file or wireframe, assess a user flow, or evaluate a design against UX principles. Applies Jobs-to-be-Done, Gestalt principles, and usability heuristics to give actionable feedback with prioritised issues and specific recommendations.
AI Ethics Review
Conduct a structured ethical review of an AI or ML feature, model, or product. Use when preparing to deploy an AI system, assessing algorithmic risk, auditing a model for bias, or producing a responsible AI impact assessment. Produces a structured ethics review covering fairness, transparency, privacy, safety, accountability, and societal impact with a risk tier score, pre-deployment checklist, and prioritised mitigations.