Launch Readiness

Assesses pre-launch readiness across every function and produces an explicit Go / Conditional Go / No-Go recommendation. Use when preparing for any product or feature launch, running a pre-launch review, or determining whether a release is safe to ship. Produces a function-by-function readiness status, a ranked blockers list with owners and deadlines, a risk register, and a clearly reasoned launch recommendation.

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Launch Readiness Skill

Ensure nothing falls through the cracks before launch by systematically checking readiness across every function — and producing a clear, evidenced go/no-go recommendation.

Required Inputs

Ask the user for these if not provided:

  • Launch name and target date
  • Launch tier (Tier 1 = major launch / Tier 2 = significant feature / Tier 3 = incremental update)
  • Completed checklist items or self-assessment (even partial is fine — we'll surface gaps)
  • Team and role names (to assign owners to blockers)

Readiness Checklist by Function

Product & Engineering

  • Feature complete against launch spec
  • Performance benchmarks met
  • Accessibility standards checked
  • Edge cases documented and handled
  • Rollback plan defined and tested

Marketing & Comms

  • Launch messaging approved
  • Blog post / press release drafted
  • Social content prepared
  • Email campaigns scheduled
  • Landing page live and tested

Support & Success

  • Support team trained on new feature
  • FAQ and help docs published
  • Escalation path defined for launch issues
  • Customer success briefed (if enterprise)

Sales & Partnerships

  • Sales enablement materials ready
  • Pricing confirmed and communicated
  • Partner comms sent (if applicable)

Data & Analytics

  • Tracking events implemented and verified
  • Launch metrics dashboard live
  • Baseline metrics captured pre-launch

Process

  1. Review provided launch brief and checklist responses
  2. Flag any incomplete items as blockers (must fix) or risks (monitor)
  3. Assess overall readiness and produce go/no-go recommendation with rationale
  4. If no-go, specify exactly what must be completed and by when
  5. Validate — Confirm every blocker has a named owner and resolution deadline, and that the rollback plan is tested (not just documented)

Output Structure

Launch Readiness Assessment: [Feature/Product Name]

Launch Date: [date] Launch Tier: [1 / 2 / 3] Overall Status: ✅ Go / ⚠️ Conditional Go / 🛑 No-Go

Blockers (must resolve before launch):

  • [item + owner + resolution required by]

Risks (monitor closely):

  • [item + mitigation plan]

Ready Areas:

  • [function]: ✅ Ready

Recommendation: [Clear go/no-go with rationale — 3-5 sentences]

Quality Checks

  • Every blocker has a specific owner (not "the team") and a deadline
  • Rollback plan is explicitly tested, not just written
  • Analytics events are verified in staging, not just implemented
  • Go/No-Go decision has a named decision-maker and a cut-off time
  • At least one post-launch monitoring check is scheduled (e.g., T+2hr, T+24hr)

Anti-Patterns

  • Do not mark a function as "Ready" without evidence — green status must be backed by a completed checklist item, not an assumption
  • Do not issue a Conditional Go without specifying exactly what conditions must be met and by when — vague conditions are not conditions
  • Do not treat the rollback plan as complete unless it has been tested in staging, not just documented
  • Do not assign blockers to "the team" — every blocker must have a single named owner or it will not be resolved before launch
  • Do not skip the analytics verification step — unverified tracking events mean the launch will be invisible and cannot be evaluated

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