SKILL

Prioritize Keywords

Generates prioritized keyword clusters, intent mapping, and ownership plans.

Published by @gtmagents·0 agent reads / 30d·0 saves·

Command: prioritize-keywords

Inputs

  • goal – business objective (pipeline, product launch, category, retention).
  • regions – optional comma-separated locales for SERP nuance.
  • max-clusters – numeric cap on keyword clusters returned.
  • competitors – optional list to bias SERP/Gap analysis.
  • constraints – optional notes (brand terms, restricted topics, resources).

Workflow

  1. Intent Alignment – map objectives to funnel stages + persona questions.
  2. Data Pull – aggregate search volume, difficulty, CTR opportunity, and SERP features.
  3. Clustering – group keywords into themes with intent, content format, and recommended owner.
  4. Prioritization – score clusters by impact, effort, competitive gap, and timeline.
  5. Activation Plan – outline required assets, supporting content, and measurement KPIs.

Outputs

  • Keyword cluster table (cluster, intent, volume, difficulty, priority, owner).
  • Content/technical recommendations per cluster.
  • Experiment backlog or refresh list tied to priority items.

Agent/Skill Invocations

  • seo-director – validates alignment with roadmap.
  • keyword-strategy skill – enforces clustering + scoring methodology.
  • on-page-lead – receives top clusters for brief development.

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