Audit Content

Reviews enablement asset inventory for freshness, adoption, and gaps, delivering prioritized actions.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·

Command: audit-content

Inputs

  • audience – target audience (AEs, SDRs, SEs, CSMs, partners).
  • region – optional geographic focus.
  • include-metrics – true/false to add adoption + performance metrics.
  • age-threshold – months since last update to flag assets.
  • topics – optional themes (competitive, product, discovery, vertical).

Workflow

  1. Inventory Pull – scan enablement CMS/LMS metadata (asset type, owner, last update, usage).
  2. Adoption & Impact – analyze usage metrics and performance correlation.
  3. Gap Analysis – compare assets vs enablement roadmap + field requests.
  4. Recommendations – prioritize refreshes, net-new content, and retirements.
  5. Action Plan – assign owners, timelines, and metrics for each recommendation.

Outputs

  • Content inventory report with freshness + usage metrics.
  • Gap & action list with priority, owner, and due date.
  • Dashboard snapshot summarizing adoption + impact if metrics included.

Agent/Skill Invocations

  • content-architect – owns metadata + action plan.
  • enablement-strategist – aligns gaps with GTM goals.
  • field-coach – provides frontline feedback and reinforcement needs.
  • content-governance skill – enforces standards + lifecycle rules.

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