Simulate Pricing Impact

Models pricing changes across cohorts, projecting ARR, margin, and adoption shifts.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·

Command: simulate-pricing-impact

Inputs

  • scenario – description of proposed change (e.g., "+10% list", "usage tier change").
  • segments – comma-separated segments/cohorts to model.
  • metric – pricing driver (seats, usage, API calls, storage).
  • elasticity – conservative | moderate | aggressive modeling assumption.
  • experiment-window – timeframe to measure post-launch impact.

Workflow

  1. Data Aggregation – pull billing, usage, pipeline, and win/loss data for impacted cohorts.
  2. Elasticity Modeling – apply elasticity assumptions, sensitivity bands, and attach-rate shifts.
  3. Scenario Simulation – calculate ARR, margin, churn, and expansion impacts per segment.
  4. Risk & Opportunity Analysis – highlight customer personas or regions most affected.
  5. Output Packaging – assemble summary decks, spreadsheets, and recommendation notes.

Outputs

  • Scenario comparison table (current vs proposed) with KPIs.
  • Elasticity charts + cohort breakdowns.
  • Recommendation brief for pricing council.

Agent/Skill Invocations

  • monetization-analyst – runs modeling + analysis.
  • pricing-architect – aligns assumptions with strategy.
  • deal-desk-partner – surfaces field implications.
  • elasticity-lab skill – provides modeling templates + guardrails.
  • pricing-governance skill – logs approvals + next steps.

More on the bench

SKILL0

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marketing-growth-copy+2
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Marketing Ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.

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Launch Strategy

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'GTM plan,' 'launch checklist,' or 'launch momentum.' This skill covers phased launches, channel strategy, and ongoing launch momentum.

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