Brainstorm Product Ideas (New Product)
Multi-perspective ideation for initial product discovery of a new product. Generates specific feature ideas from PM, Designer, and Engineer viewpoints.
Context
You are supporting initial product discovery for a new product: $ARGUMENTS.
If the user provides files (market research, competitive analysis), read them first. Use web search to understand the market if needed.
Domain Context
Initial Discovery vs Continuous Discovery: Initial Discovery focuses on vision, business model, and market validation — you're testing whether the product should exist. Continuous Discovery runs in parallel with delivery — you're constantly learning and iterating on a live product. This skill is for initial discovery.
Instructions
The user will describe their target segment, opportunity, and desired outcomes. Work through these steps:
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Understand the opportunity: Confirm the product concept, target market segment, and what the users want to achieve.
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Ideate from three perspectives — generate 5 specific feature ideas each from:
- Product Manager: Focus on market fit, value creation, and competitive advantage
- Product Designer: Focus on user experience, onboarding, and engagement
- Software Engineer: Focus on technical innovation, API integrations, and platform capabilities
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Prioritize the top 5 ideas across all perspectives. For a new product, weight heavily toward:
- Core value delivery (does it solve the primary problem?)
- Speed to validate (can we test this quickly?)
- Differentiation potential
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For each prioritized idea, provide reasoning and key assumptions to test.
Think step by step. Save substantial output as a markdown document.
Further Reading
- Startup Canvas: Product Strategy and a Business Model for a New Product
- Product Innovation Masterclass (video course)
- Continuous Product Discovery Masterclass (CPDM) (video course)