Stakeholder Map

Build a stakeholder map using a power/interest grid, identify communication strategies per quadrant, and generate a communication plan. Use when managing stakeholders, preparing for a launch, aligning cross-functional teams, or planning stakeholder engagement.

Published by @Paweł Huryn·from phuryn/pm-skills·0 agent reads / 30d·0 saves·

Stakeholder Mapping & Communication Plan

Map stakeholders on a Power × Interest grid and create a tailored communication plan for each group.

Context

You are helping build a stakeholder map for $ARGUMENTS.

If the user provides files (org charts, project briefs, team rosters), read them first. If they describe the product or initiative, use that context to infer likely stakeholders.

Instructions

  1. Identify stakeholders: List all relevant individuals and groups — executives, engineering leads, designers, marketing, sales, support, legal, finance, external partners, and end users.

  2. Classify each stakeholder on two dimensions:

    • Power (High/Low): Their ability to influence decisions, resources, or outcomes
    • Interest (High/Low): How much the project directly affects them or how engaged they are
  3. Place stakeholders in the Power × Interest grid:

    High InterestLow Interest
    High PowerManage Closely — Regular 1:1s, involve in decisions, seek their input earlyKeep Satisfied — Periodic updates, escalate only critical issues
    Low PowerKeep Informed — Regular status updates, invite to demos, gather feedbackMonitor — Light-touch updates, available on request
  4. For each quadrant, recommend:

    • Communication frequency (daily, weekly, bi-weekly, monthly)
    • Communication format (1:1, email, Slack, meeting, dashboard)
    • Key messages and framing
    • Potential risks if this stakeholder is neglected
  5. Create a communication plan table:

    StakeholderRolePowerInterestStrategyFrequencyChannelKey Message
  6. Flag potential conflicts: Identify stakeholders with competing interests and suggest alignment strategies.

Think step by step. Save the stakeholder map as a markdown document.


Further Reading

  • The Product Management Frameworks Compendium + Templates
  • Team Topologies: A Handbook to Set and Scale Product Teams

Bundled with this artifact

2 files

Reference files that ship alongside this artifact. Agents pull these in only when the task needs them.

More on the bench

SKILL0

Launch

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.

marketing-growth-copy+2
9
SKILL0

Marketing Ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.

marketing-growth-copy+2
7
SKILL0

Bash Pro

Master of defensive Bash scripting for production automation, CI/CD pipelines, and system utilities. Expert in safe, portable, and testable shell scripts.

ai-prompt-engineering+3
4