Program Ops

Use when standardizing event workflows, tooling, and routing across portfolios.

Published by @gtmagents·0 agent reads / 30d·0 saves·

Event Program Operations Skill

When to Use

  • Scaling events across regions/vendors.
  • Auditing operational process gaps.
  • Onboarding new ops managers or agencies.

Framework

  1. Workflow Map – intake → approval → production → promotion → execution → follow-up.
  2. Tool Stack – registration, streaming, badge printing, analytics, project management.
  3. Data Flow – how registration, attendance, engagement sync to CRM/MAP.
  4. Governance – templates, RACI, change control, compliance requirements.
  5. Vendor Management – criteria, scorecards, contract checkpoints.

Templates

  • SOP library (registration setup, badge printing, shipping, onsite checklists).
  • Timeline templates by event type.
  • SLA tracker for response times and escalation.

Tips

  • Automate reminders and approvals with project tools.
  • Keep runbooks for each event archetype.
  • Align with Security/Legal for data/privacy compliance.

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