Battlecard Library

Template system for building, tagging, and distributing competitive battlecards.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·Updated June 14, 2026

Battlecard Library Skill

When to Use

Creating/updating battlecards for new competitors.
Packaging objection handling + differentiation guidance for field teams.
Tracking adoption and freshness of competitive assets.

Framework

Card Structure – overview, positioning, landmines, differentiation, trap-setting, proof, offer packaging.
Metadata & Tagging – segment, persona, stage, product module, last updated, SME, confidence level.
Enablement Hooks – talk tracks, snippets for sequences, asset links, CRM surfaces, content snippets.
Review Cadence – SME assignments, refresh schedule, localization requirements.
Analytics – usage tracking, win rate impact, prioritized backlog.

Templates

Battlecard deck/Notion template with modular sections.
Objection handling table (objection → talk track → asset → confidence).
Update log spreadsheet capturing date, owner, change summary.

Tips

Embed battlecards directly into CRM/workspace surfaces where reps already work.
Flag trap-setting and landmines clearly to avoid disclosure mistakes.
Pair with build-battlecard-suite command to automate population.

More on the bench

Launch

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.

marketing-growth-copy+2

Marketing Ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.

Alireza Rezvani

marketing-growth-copy+2

Launch Strategy

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'GTM plan,' 'launch checklist,' or 'launch momentum.' This skill covers phased launches, channel strategy, and ongoing launch momentum.

Alireza Rezvani

marketing-growth-copy+2

Sharebench · Public bench

Connect via MCP.

Add the public bench to any AI tool. Your agents read every artifact you see — no signup needed.

1Pick your tool

# Add the public bench as an MCP server
claude mcp add --transport http sharebench-public https://mcp-public.sharebench.ai

# Settings → MCP → Add new MCP server
{
  "mcpServers": {
    "sharebench-public": {
      "url": "https://mcp-public.sharebench.ai"
    }
  }
}

# Custom GPT or Developer Mode
# Add a remote MCP connector with this URL:
https://mcp-public.sharebench.ai

# Append to ~/.codex/config.toml
[mcp_servers.sharebench_public]
url = "https://mcp-public.sharebench.ai"

2Ask your agent for an artifact

Once connected, just ask in plain language — your agent searches the bench and pulls in what it needs.“Pull the brand voice from sharebench and rewrite this draft.”