SKILL

Community Program Matrix

Planning framework for mapping community programming across personas, channels, and cadences.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·

Community Program Matrix Skill

When to Use

  • Building quarterly/annual community programming plans.
  • Balancing content formats across personas, segments, and lifecycle stages.
  • Aligning stakeholders on resource allocation and measurement.

Framework

  1. Persona vs. Lifecycle Grid – map each persona to their stage (new, engaged, champion) and needs.
  2. Channel Mix – forums, live events, office hours, partner co-hosts, UGC, social extensions.
  3. Cadence & Ownership – define frequency, hosts, moderators, and backup owners.
  4. Value Proposition – articulate member value + business value for every cell.
  5. Measurement Hooks – KPIs, instrumentation, and health thresholds per program.

Templates

  • Spreadsheet/Notion template for program grids with filters by persona or channel.
  • Slide + one-pager to socialize upcoming programming.
  • Resource planning worksheet capturing staffing, budget, and tooling needs.

Tips

  • Highlight "hero moments" each quarter to focus energy and storytelling.
  • Rotate community champions into programming slots to showcase voices.
  • Pair with design-community-strategy and launch-community-activation-series for auto-generated calendars.

More on the bench

SKILL▲0

Draft Response

Draft a professional customer-facing response tailored to the situation and relationship. Use when answering a product question, responding to an escalation or outage, delivering bad news like a delay or won't-fix, declining a feature request, or replying to a billing issue.

Anthropic
customer-success+2
⊙ 31
SKILL▲0

Qbr Builder

Create Quarterly Business Reviews with account health scores, usage analytics, ROI analysis, expansion opportunities, and risk mitigation

w95
customer-success+1
⊙ 30
SKILL▲0

Email Sequence

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," or "lifecycle emails." For in-app onboarding, see onboarding-cro.

Alireza Rezvani
marketing-growth-copy+2
⊙ 30