Identify Advocates

Command: identify-advocates

Inputs

• goal – advocacy need (references, case studies, speakers, advisory board).
• segments – optional list of industries, regions, or tiers to prioritize.
• limit – max number of candidates to surface.
• exclusions – optional filters (active escalations, NDA restrictions).
• signals – optional metrics to emphasize (product usage, NPS, expansion, community activity).

Workflow

1. Data Aggregation – pull health scores, usage telemetry, NPS/CSAT, deal history, and community participation.
2. Scoring Model – apply readiness model (value delivered × relationship strength × risk factors).
3. Opportunity Tagging – classify advocates by potential program (reference call, webinar, story, council).
4. Consent & Risk Review – check existing permissions, legal constraints, and account escalations.
5. Output Packaging – generate roster with recommended outreach scripts and owners.

Outputs

• Candidate list with score, fit notes, and suggested asks.
• Consent/compliance status per account.
• Outreach plan (owner, channel, timing) tied to CRM tasks.

Agent/Skill Invocations

• advocacy-strategist – validates scoring and prioritization.
• advocate-sourcing skill – provides scoring framework + data templates.
• reference-manager – receives high-priority reference opportunities.