SKILL

Build Battlecard Suite

Creates updated battlecards, objection handling, and enablement assets for target competitors.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·

Command: build-battlecard-suite

Inputs

  • competitors – comma-separated competitor list.
  • audience – sales | cs | marketing | exec | product (multi-select via comma list).
  • format – deck | docset | notion | pdf.
  • refresh-cadence – monthly | quarterly | on-demand.
  • data-links – optional references (win/loss notes, recordings, research PDFs).

Workflow

  1. Intel Consolidation – gather latest insights from CRM, call libraries, research hubs, and product notes.
  2. Narrative Refresh – update positioning, traps, landmines, differentiation, and value proof.
  3. Play Development – define talk tracks, objection handling, traps, and recommended assets.
  4. Packaging – format deliverables per audience + format, including quick reference tables.
  5. Distribution & Feedback – publish to enablement channels, capture usage + improvement requests.

Outputs

  • Battlecard pack per competitor (PDF/deck/Notion) with messaging + plays.
  • Objection handling sheet + competitive talk track scripts.
  • Update log + adoption plan with owners.

Agent/Skill Invocations

  • battlecard-program-manager – curates content + manages adoption plan.
  • market-insights-director – validates differentiation + threat framing.
  • battlecard-library skill – enforces battlecard structure + metadata.
  • executive-briefing-kit skill – prepares exec-friendly highlights when audience includes leadership.

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