SKILL

Plan Community Calendar

Builds a rolling community programming calendar with themes, formats, and owners.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·

Command: plan-community-calendar

Inputs

  • window – planning horizon (e.g., 8weeks, quarter).
  • channels – comma-separated community surfaces (forum, Slack, Discord, events, webinar, newsletter).
  • themes – optional list of focus themes or series.
  • audiences – optional persona/segment filters.
  • dependencies – optional notes on launches, campaigns, or partner tie-ins.

GTM Agents Pattern & Plan Checklist

Mirrors GTM Agents orchestrator blueprint @puerto/plugins/orchestrator/README.md#112-325.

  • Pattern selection: Community calendar planning typically runs pipeline (signals → themes → programming → resources → publishing). If programming segments (e.g., events vs async drops) run in parallel, capture a diamond segment with merge gate in the plan header.
  • Plan schema: Save .claude/plans/plan-<timestamp>.json capturing window, channels, task IDs, dependency graph (hosts, moderators, asset teams), error handling, and success metrics (attendance, engagement %, advocacy contributions).
  • Tool hooks: Reference docs/gtm-essentials.md stack—Serena for asset/promo diffs, Context7 for playbooks/guidelines, Sequential Thinking for governance/check-in cadence, Playwright for testing community microsites or forms if needed.
  • Guardrails: Default retry limit = 2 for resource shortages or tooling failures; escalation ladder = Community Lead → Marketing/CS leadership → Exec sponsor.
  • Review: Run docs/usage-guide.md#orchestration-best-practices-puerto-parity before execution to confirm owners, dependencies, deliverables.

Workflow

  1. Signal Review – pull engagement data, VOC insights, and upcoming GTM milestones.
  2. Theme Mapping – align themes to goals (activation, adoption, advocacy) and persona interests.
  3. Programming Mix – schedule events, AMAs, content drops, and spotlights with owners + formats.
  4. Resource Checklist – detail required assets, hosts, moderators, and promo timelines.
  5. Publishing Packet – output calendar plus reminders/automation hooks for each touch.

Outputs

  • Calendar table (date, theme, channel, format, owner, CTA, dependencies).
  • Asset + promotion checklist with due dates.
  • Risk log flagging capacity or approval gaps.
  • Plan JSON entry stored/updated in .claude/plans for audit trail.

Agent/Skill Invocations

  • community-lead – sets strategy and approvals.
  • community-ops skill – ensures workflows and tooling readiness.
  • community-analyst – provides data context for theme prioritization.

GTM Agents Safeguards

  • Fallback agents: document substitutes (e.g., Community Ops covering Community Lead) when decision-makers unavailable.
  • Escalation triggers: if capacity gaps or moderation risks appear twice in planning reviews, escalate to cross-functional steering committee per GTM Agents rip-cord.
  • Plan maintenance: update plan JSON/change log when themes, channels, or dependencies change so audit trail matches GTM Agents standards.

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