Build Land Adopt Expand Plan

Creates a phased land/adopt/expand action plan for strategic B2B SaaS accounts.

Published by @gtmagents·from gtmagents/gtm-agents·0 agent reads / 30d·0 saves·Updated June 14, 2026

Command: build-land-adopt-expand-plan

Inputs

account – target customer name/ID.
stage – land | adopt | expand | full; controls milestone focus.
horizon – timeframe (quarter, 2quarters, year, custom).
audience – exec | account-team | cs | async.
signals – optional CSV/JSON with telemetry or program notes.

Workflow

Signal Review – synthesize telemetry, value metrics, and stakeholder landscape.
Milestone Mapping – lay out success criteria, owners, and checkpoints per phase.
Play Selection – recommend adoption campaigns, exec plays, and expansion bets.
Risk/Dependency Logging – flag gaps, requests, and required approvals.
Packaging – generate presentation/memo plus tracker for follow-ups.

Outputs

Land/adopt/expand roadmap with timelines, KPIs, and owners.
Risk + dependency register for leadership visibility.
Action tracker synced to CRM/CSM tools for execution.

Agent/Skill Invocations

land-adopt-expand-director – orchestrates motion design + governance.
industry-strategist – calibrates narrative + proof by vertical.
land-adopt-expand-blueprint skill – enforces milestone structure.
usage-to-value-map skill – injects telemetry-driven proof points.

More on the bench

Launch

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.

marketing-growth-copy+2

Marketing Ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.

Alireza Rezvani

marketing-growth-copy+2

Qbr Builder

Create Quarterly Business Reviews with account health scores, usage analytics, ROI analysis, expansion opportunities, and risk mitigation

customer-success+1

Sharebench · Public bench

Connect via MCP.

Add the public bench to any AI tool. Your agents read every artifact you see — no signup needed.

1Pick your tool

# Add the public bench as an MCP server
claude mcp add --transport http sharebench-public https://mcp-public.sharebench.ai

# Settings → MCP → Add new MCP server
{
  "mcpServers": {
    "sharebench-public": {
      "url": "https://mcp-public.sharebench.ai"
    }
  }
}

# Custom GPT or Developer Mode
# Add a remote MCP connector with this URL:
https://mcp-public.sharebench.ai

# Append to ~/.codex/config.toml
[mcp_servers.sharebench_public]
url = "https://mcp-public.sharebench.ai"

2Ask your agent for an artifact

Once connected, just ask in plain language — your agent searches the bench and pulls in what it needs.“Pull the brand voice from sharebench and rewrite this draft.”